ANZ Marketing Leader

ADVANCE YOUR CAREER. ADVANCE THE WORLD. At AMD, we believe technology can change lives for the better. It can heal us, entertain us, and make us more connected, productive, and understanding of the world around us. And we’re looking for talent who feel the same: people who want to leave the planet better than they found it, those who don’t shy away from humanity’s challenges but are determined to help solve them. AMD is powering the next generation of supercomputing, high-performance computing, cloud, and AI. Whether you’re designing next-gen processors, enabling AI breakthroughs, or creating go-to-market plans, every role at AMD contributes to something bigger — technology that moves the world forward. KEY RESPONSIBILITIES: 1. Australia Enterprise, Server and Commercial Marketing Strategy • Develop and own the Australia multi-quarter GTM plan aligned to AMD growth priorities across AI, data center, enterprise, commercial and priority verticals. • Partner with Australia sales leadership to translate account priorities, segment opportunities and pipeline gaps into marketing investment choices. • Prioritize programs based on business impact, customer relevance, partner reach and measurable ROI, not activity volume. • Preferred experience managing multiple agencies concurrently across different marketing projects, with responsibility for delivery quality, budget management and business outcomes. 2. Senior Stakeholder Leadership & Executive Engagement • Act as the primary marketing partner to Australia sales leadership for QBRs, account planning, launches, priority account reviews and investment recommendations. • Engage enterprise customers, public sector decision-makers, analysts, agencies and partner executives as the Australia marketing lead when required. • Bring clear executive-ready messaging, market insight and decision-oriented recommendations to APJ/WW stakeholders. 3. Demand Generation, ABM & Pipeline Accountability • Design targeted demand generation programs for priority Australia accounts, verticals and growth segments. • Lead 1:1 and 1:few ABM motions with Sales, BDEs, AEs, GAMs, technical teams and partners. • Define campaign objectives, audience, KPIs and success measures; report marketing-sourced and marketing-influenced pipeline wherever tracking is available. 4. Channel Partner Marketing Leadership • Plan and activate strategic channel marketing across distributors, resellers, SIs and OEM channel partners in Australia. • Build a single integrated Australia marketing calendar across enterprise, commercial and channel partner motions. • Lead partner enablement, content localization and priority play execution with Channel Sales and Channel Enablement teams. • Maintain strong relationships with key partner marketing counterparts and act as the senior marketing point of contact for priority partner programs. 5. MDF, Co-Marketing Governance, Compliance & ROI • Own MDF and co-marketing governance for Australia partner programs, including planning discipline, evidence standards, ROI tracking and leadership reporting. • Collaborate with Sales, Finance, Procurement and RMO teams to maintain audit readiness and compliant execution. • Provide clear guidance to partners on compliant planning, execution, proof of execution and evidence requirements. 6. OEM / Alliance and Field Marketing Integration • Orchestrate Australia joint marketing with OEMs and alliance partners where it supports enterprise, commercial or channel outcomes. • Plan executive briefings, partner summits, roadshows, technical trainings and field events aligned to Australia sales priorities. • Use agencies for onsite logistics where applicable; this role retains outcome ownership and partner/customer experience accountability. 7. Program Governance, Reporting & Investment Business Cases • Own end-to-end planning governance for assigned Australia programs, budgets and quarterly investment reviews. • Build and defend incremental funding cases for APJ/WW Marketing or Finance review when justified by business impact. • Provide monthly and quarterly performance updates with pipeline impact, ROI learning and recommended investment shifts. 8. Agency Leadership & External Resource Management • Lead Australia agency partners across demand generation, digital, events, content and creative execution. • Manage agency planning, performance, budgets, compliance and ROI outcomes. • Optimize agency resources to deliver scalable, high-quality marketing execution and business impact. • Leverage agency expertise and AI-enabled capabilities to improve effectiveness, productivity and customer experience. PREFERRED EXPERIENCE: • B2B technology marketing experience, ideally across enterprise infrastructure, commercial IT, data center, cloud, AI, channel or OEM/alliance marketing. • Experience as senior country-facing, segment, enterprise or channel marketing leadership role with ownership of strategy, stakeholders, budget governance and business outcomes. • Proven experience partnering directly with a Country Sales Leader or senior sales leadership team to drive pipeline, market awareness, partner activation and investment prioritization. • Deep understanding of enterprise buying cycles, multi-stakeholder demand generation and ABM across 1:1 and 1:few account motions. • Hands-on experience in Australia channel ecosystems, including distributors, VARs, SIs, OEM partners and partner-led demand generation. • Strong working knowledge of MDF/co-marketing governance, POE discipline, compliance, audit readiness and ROI reporting. • Experience operating in a matrix environment across Sales, Marketing, Channel, Finance, Procurement, regional and WW teams. • Executive-level written and verbal communication skills, with confidence presenting to internal leadership and external stakeholders. • Demonstrated experience executing AI-enabled marketing initiatives and driving adoption of AI tools, automation and productivity solutions within a business environment LOCATION: Sydney, Australia #LI-AR2 Benefits offered are described: AMD benefits at a glance. AMD does not accept unsolicited resumes from headhunters, recruitment agencies, or fee-based recruitment services. AMD and its subsidiaries are equal opportunity, inclusive employers and will consider all applicants without regard to age, ancestry, color, marital status, medical condition, mental or physical disability, national origin, race, religion, political and/or third-party affiliation, sex, pregnancy, sexual orientation, gender identity, military or veteran status, or any other characteristic protected by law. We encourage applications from all qualified candidates and will accommodate applicants’ needs under the respective laws throughout all stages of the recruitment and selection process. AMD may use Artificial Intelligence to help screen, assess or select applicants for this position. AMD’s “Responsible AI Policy” is available here. This posting is for an existing vacancy. KEY RESPONSIBILITIES: 1. Australia Enterprise, Server and Commercial Marketing Strategy • Develop and own the Australia multi-quarter GTM plan aligned to AMD growth priorities across AI, data center, enterprise, commercial and priority verticals. • Partner with Australia sales leadership to translate account priorities, segment opportunities and pipeline gaps into marketing investment choices. • Prioritize programs based on business impact, customer relevance, partner reach and measurable ROI, not activity volume. • Preferred experience managing multiple agencies concurrently across different marketing projects, with responsibility for delivery quality, budget management and business outcomes. 2. Senior Stakeholder Leadership & Executive Engagement • Act as the primary marketing partner to Australia sales leadership for QBRs, account planning, launches, priority account reviews and investment recommendations. • Engage enterprise customers, public sector decision-makers, analysts, agencies and partner executives as the Australia marketing lead when required. • Bring clear executive-ready messaging, market insight and decision-oriented recommendations to APJ/WW stakeholders. 3. Demand Generation, ABM & Pipeline Accountability • Design targeted demand generation programs for priority Australia accounts, verticals and growth segments. • Lead 1:1 and 1:few ABM motions with Sales, BDEs, AEs, GAMs, technical teams and partners. • Define campaign objectives, audience, KPIs and success measures; report marketing-sourced and marketing-influenced pipeline wherever tracking is available. 4. Channel Partner Marketing Leadership • Plan and activate strategic channel marketing across distributors, resellers, SIs and OEM channel partners in Australia. • Build a single integrated Australia marketing calendar across enterprise, commercial and channel partner motions. • Lead partner enablement, content localization and priority play execution with Channel Sales and Channel Enablement teams. • Maintain strong relationships with key partner marketing counterparts and act as the senior marketing point of contact for priority partner programs. 5. MDF, Co-Marketing Governance, Compliance & ROI • Own MDF and co-marketing governance for Australia partner programs, including planning discipline, evidence standards, ROI tracking and leadership reporting. • Collaborate with Sales, Finance, Procurement and RMO teams to maintain audit readiness and compliant execution. • Provide clear guidance to partners on compliant planning, execution, proof of execution and evidence requirements. 6. OEM / Alliance and Field Marketing Integration • Orchestrate Australia joint marketing with OEMs and alliance partners where it supports enterprise, commercial or channel outcomes. • Plan executive briefings, partner summits, roadshows, technical trainings and field events aligned to Australia sales priorities. • Use agencies for onsite logistics where applicable; this role retains outcome ownership and partner/customer experience accountability. 7. Program Governance, Reporting & Investment Business Cases • Own end-to-end planning governance for assigned Australia programs, budgets and quarterly investment reviews. • Build and defend incremental funding cases for APJ/WW Marketing or Finance review when justified by business impact. • Provide monthly and quarterly performance updates with pipeline impact, ROI learning and recommended investment shifts. 8. Agency Leadership & External Resource Management • Lead Australia agency partners across demand generation, digital, events, content and creative execution. • Manage agency planning, performance, budgets, compliance and ROI outcomes. • Optimize agency resources to deliver scalable, high-quality marketing execution and business impact. • Leverage agency expertise and AI-enabled capabilities to improve effectiveness, productivity and customer experience. PREFERRED EXPERIENCE: • B2B technology marketing experience, ideally across enterprise infrastructure, commercial IT, data center, cloud, AI, channel or OEM/alliance marketing. • Experience as senior country-facing, segment, enterprise or channel marketing leadership role with ownership of strategy, stakeholders, budget governance and business outcomes. • Proven experience partnering directly with a Country Sales Leader or senior sales leadership team to drive pipeline, market awareness, partner activation and investment prioritization. • Deep understanding of enterprise buying cycles, multi-stakeholder demand generation and ABM across 1:1 and 1:few account motions. • Hands-on experience in Australia channel ecosystems, including distributors, VARs, SIs, OEM partners and partner-led demand generation. • Strong working knowledge of MDF/co-marketing governance, POE discipline, compliance, audit readiness and ROI reporting. • Experience operating in a matrix environment across Sales, Marketing, Channel, Finance, Procurement, regional and WW teams. • Executive-level written and verbal communication skills, with confidence presenting to internal leadership and external stakeholders. • Demonstrated experience executing AI-enabled marketing initiatives and driving adoption of AI tools, automation and productivity solutions within a business environment LOCATION: Sydney, Australia #LI-AR2 Benefits offered are described: AMD benefits at a glance. AMD does not accept unsolicited resumes from headhunters, recruitment agencies, or fee-based recruitment services. AMD and its subsidiaries are equal opportunity, inclusive employers and will consider all applicants without regard to age, ancestry, color, marital status, medical condition, mental or physical disability, national origin, race, religion, political and/or third-party affiliation, sex, pregnancy, sexual orientation, gender identity, military or veteran status, or any other characteristic protected by law. We encourage applications from all qualified candidates and will accommodate applicants’ needs under the respective laws throughout all stages of the recruitment and selection process. AMD may use Artificial Intelligence to help screen, assess or select applicants for this position. AMD’s “Responsible AI Policy” is available here. This posting is for an existing vacancy.