Commercial Channel Sales Manager

ADVANCE YOUR CAREER. ADVANCE THE WORLD. At AMD, we believe technology can change lives for the better. It can heal us, entertain us, and make us more connected, productive, and understanding of the world around us. And we’re looking for talent who feel the same: people who want to leave the planet better than they found it, those who don’t shy away from humanity’s challenges but are determined to help solve them. AMD is powering the next generation of supercomputing, high-performance computing, cloud, and AI. Whether you’re designing next-gen processors, enabling AI breakthroughs, or creating go-to-market plans, every role at AMD contributes to something bigger — technology that moves the world forward. Job Summary: The Channel Sales Manager is responsible for driving growth and market share in the Commercial Channel and SMB segments by expanding partner engagement, maximizing AMD sell-out, and strengthening AMD’s presence in key accounts and market verticals. Acting as the primary liaison between AMD and its partner ecosystem, this role ensures alignment on business objectives and execution excellence. Key Responsibilities: • Channel Strategy & Execution: Develop and implement channel sales strategies to maximize revenue, market share, and partner engagement. • Partner Acquisition & Development: Identify, recruit, onboard, and develop new channel partners to support business growth and strategic objectives. • Relationship Management: Manage and nurture relationships with existing channel partners through consistent communication, support, and engagement initiatives. • Pipeline Management: Build a stronger and more predictable sales pipeline by deepening engagement with top channel partners across the region. • OEM Collaboration: Strengthen relationships with OEMs and develop joint business plans with key partners to accelerate mutual growth. • Partner Enablement: Enhance partner relationship depth, focusing on sales and presales teams to improve pipeline creation and deal conversion. • Program & Marketing Execution: Take ownership of channel programs and marketing activities, ensuring effective rollout and partner participation. • Cross-functional Collaboration: Work closely with internal teams to support partner enablement, drive higher deal conversion rates, and accelerate SMB-focused sales performance. Qualifications & Skills: • Experience in channel sales management, preferably in technology or IT hardware/software sectors. • Strong understanding of partner ecosystems, OEM relationships, and SMB/Commercial markets. • Excellent communication, negotiation, and relationship-building skills. • Ability to develop strategic plans and execute them effectively. Key Metrics for Success: • Growth in revenue and market share through channel partners. • Expansion and activation of partner network. • Pipeline creation and deal conversion rates. • Execution of channel programs and joint business plans. #LI-NS2 Benefits offered are described: AMD benefits at a glance. AMD does not accept unsolicited resumes from headhunters, recruitment agencies, or fee-based recruitment services. AMD and its subsidiaries are equal opportunity, inclusive employers and will consider all applicants without regard to age, ancestry, color, marital status, medical condition, mental or physical disability, national origin, race, religion, political and/or third-party affiliation, sex, pregnancy, sexual orientation, gender identity, military or veteran status, or any other characteristic protected by law. We encourage applications from all qualified candidates and will accommodate applicants’ needs under the respective laws throughout all stages of the recruitment and selection process. AMD may use Artificial Intelligence to help screen, assess or select applicants for this position. AMD’s “Responsible AI Policy” is available here. This posting is for an existing vacancy. Job Summary: The Channel Sales Manager is responsible for driving growth and market share in the Commercial Channel and SMB segments by expanding partner engagement, maximizing AMD sell-out, and strengthening AMD’s presence in key accounts and market verticals. Acting as the primary liaison between AMD and its partner ecosystem, this role ensures alignment on business objectives and execution excellence. Key Responsibilities: • Channel Strategy & Execution: Develop and implement channel sales strategies to maximize revenue, market share, and partner engagement. • Partner Acquisition & Development: Identify, recruit, onboard, and develop new channel partners to support business growth and strategic objectives. • Relationship Management: Manage and nurture relationships with existing channel partners through consistent communication, support, and engagement initiatives. • Pipeline Management: Build a stronger and more predictable sales pipeline by deepening engagement with top channel partners across the region. • OEM Collaboration: Strengthen relationships with OEMs and develop joint business plans with key partners to accelerate mutual growth. • Partner Enablement: Enhance partner relationship depth, focusing on sales and presales teams to improve pipeline creation and deal conversion. • Program & Marketing Execution: Take ownership of channel programs and marketing activities, ensuring effective rollout and partner participation. • Cross-functional Collaboration: Work closely with internal teams to support partner enablement, drive higher deal conversion rates, and accelerate SMB-focused sales performance. Qualifications & Skills: • Experience in channel sales management, preferably in technology or IT hardware/software sectors. • Strong understanding of partner ecosystems, OEM relationships, and SMB/Commercial markets. • Excellent communication, negotiation, and relationship-building skills. • Ability to develop strategic plans and execute them effectively. Key Metrics for Success: • Growth in revenue and market share through channel partners. • Expansion and activation of partner network. • Pipeline creation and deal conversion rates. • Execution of channel programs and joint business plans. #LI-NS2 Benefits offered are described: AMD benefits at a glance. AMD does not accept unsolicited resumes from headhunters, recruitment agencies, or fee-based recruitment services. AMD and its subsidiaries are equal opportunity, inclusive employers and will consider all applicants without regard to age, ancestry, color, marital status, medical condition, mental or physical disability, national origin, race, religion, political and/or third-party affiliation, sex, pregnancy, sexual orientation, gender identity, military or veteran status, or any other characteristic protected by law. We encourage applications from all qualified candidates and will accommodate applicants’ needs under the respective laws throughout all stages of the recruitment and selection process. AMD may use Artificial Intelligence to help screen, assess or select applicants for this position. AMD’s “Responsible AI Policy” is available here. This posting is for an existing vacancy.